Waterproof Insulated Camo Hunting Jacket for Men

First Lite, a brand dedicated to providing the best hunting apparel, aims to cater to the needs of hunters who appreciate the difference. As sportsmen and women, the company is obsessed with crafting functional products for various hunting environments, from the tree stand to the Brooks Range.

Committed to the future of their shared passion, First Lite actively participates in the conservation of wildlife and the protection of the wild places these creatures inhabit, ensuring that hunters can continue to access and enjoy these natural landscapes.

The brand's foundation is built on the principle of "Hunters First," emphasizing their commitment to the hunting community. This does not, however, diminish their focus on running a successful business. Recognizing the importance of authenticity, First Lite ensures that their employees actively engage in hunting, with an average of 40 days spent in the field each year.

Nestled in the Wood River Valley of Central Idaho, First Lite specializes in developing innovative technologies for specific hunting pursuits, enabling hunters to venture farther and stay longer in the field. Their product line includes proprietary camouflaged rain jackets and pants, as well as merino wool baselayers, providing comprehensive hunting apparel solutions for all seasons.

The company's technological prowess lies in its expertise in Merino wool and 37.5 Technology, which excel at natural thermal regulation and moisture management. These specialized fabrics keep hunters comfortable and scent-free, enhancing their overall experience.

First Lite's dedication to conservation is not only a passion but a core aspect of their business model. The brand supports various groups that work to protect wildlife, wild places, and the heritage of hunting. Through their "Brush for Bucks" initiative, First Lite has been actively rehabilitating winter ranges in Southern Idaho that have been degraded by fire and invasive cheatgrass, having planted over 50,000 native shrub seedlings to date.

Furthermore, the company's employees engage in the collection of native shrub seeds, which are then used by nurseries to grow the sage and bitterbrush seedlings that are planted as part of the "Brush for Bucks" initiative. These efforts directly benefit the wintering populations of mule deer, elk, pronghorn, and sage grouse, ensuring the sustainability of these crucial ecosystems.

In summary, First Lite's commitment to providing the best hunting apparel, coupled with their unwavering dedication to conservation, sets them apart as a brand that truly understands and supports the needs of the hunting community. Through their innovative technologies, authentic approach, and holistic conservation efforts, First Lite aims to secure the future of the sport and the wild places it cherishes.

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