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First Lite, a brand dedicated to providing the best possible apparel for hunters who appreciate the difference, aims to ensure the future of their shared passion through funding and hands-on participation in the conservation of wildlife and protection of our collective access to the wild places these creatures inhabit. As sportsmen and women, the brand is obsessed with building functional products for the tree stand, the back forty, and expeditions in the Brooks Range.
Hunters First, the company takes its business seriously, with a focus on creating authentic hunting lifestyle products. The brand's commitment to conservation is a critical part of its mission, supporting groups that protect wildlife, wild places, and hunter heritage.
The Whitetail Puffy, an insulated full-zip jacket, was designed specifically for whitetail and tree stand hunting. It features Primaloft Gold Stretch, the premier synthetic insulation that is luxuriously lofty and reliably weather-protective. The DWR-treated exterior sheds light moisture, and the completely covered design includes a harness pass-through for tree stands, cuffs accommodating baselayers with thumb holes, and a stretch fit that increases layering functionality.
In terms of the product's specifications, it is suitable for Hunting and Tree Stand use, with a DWR-Treated exterior and Primaloft Gold Stretchy Synthetic insulation. The actual weight of the jacket is 17oz, and it features fixed thumbholes.
Nestled in the Wood River Valley of Central Idaho, First Lite strives to make the best apparel in the hunting industry with innovative technologies for specific hunting pursuits in any weather. From proprietary camouflaged rain jackets and pants to merino wool baselayers, the brand offers a full range of hunting apparel necessary to stay in the game all year long.
Specializing in Merino wool and 37.5 Technology supercharged fabrics, First Lite's hunting apparel excels at natural thermal regulation and moisture management, keeping the wearer comfortable and scent-free.
The brand's commitment to conservation is evident in its Brush for Bucks initiative, which has planted more than 50,000 native shrub seedlings in Southern Idaho to rehabilitate winter range degraded by fire and invasive cheatgrass. Additionally, the company's employees collect seed for the nurseries that grow the sage and bitterbrush seedlings used in this initiative, which benefits wintering mule deer, elk, pronghorn, and sage grouse.
Overall, First Lite is a brand that prioritizes both functional and sustainable hunting apparel, while also playing an active role in the conservation of the wild spaces and wildlife their customers cherish.
product information:
Attribute | Value | ||||
---|---|---|---|---|---|
package_dimensions | 16.5 x 10.5 x 2 inches; 1.15 Pounds | ||||
department | Men | ||||
date_first_available | September 26, 2022 | ||||
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